We are here, at Sigep, with new products and innovative ideas

A Sigep with a high participation rate, the one underway these days at Rimini Fiera; many training events, dozens and dozens of pastry chefs, chefs, pizza makers, bartenders involved.

“We couldn’t have had a better signal of how important eating out is in Italy and around the world. – comments Giuseppe Lochis, president of General Fruit, present with all the company brands at Sigep – We have focused on our new line: Polot 1882. And I must say that, since the opening of the fair, we have been inundated with questions about the references, the commercial strategies, the uses that the brand references can stimulate in terms of creativity”.

To satisfy these curiosities, the mixology ambassador of General Fruit, Ettore Diana, does not deny anyone practical demonstrations, tastings and suggestions. In short, there is a nice atmosphere in the General Fruit stand, made up of elegance in the display, good taste in the tastings, pleasure in networking that involves the General Fruit staff towards customers and new visitors.

“We are here for three more days. Then our sales force will go to meet the distributors who follow us to present them the new products, combined with innovative ideas for use” explained Paolo Ramponi, commercial director of General Fruit.

For now we are waiting for you in Pavilion C3 – area 25-28